About
Online Profit Planning is a consulting business dedicated to helping small and medium “Mom & Pop” type businesses to attain super-sized “Big Business” profits. We use a vast network of resources with creative ways to make our services (which pay for themselves again and again) affordable to almost any business.
Founded by Robyn Reiken, a New Jersey entrepreneur. I discovered the huge 
benefits of harnessing the awesome power of the internet for finding and keeping new clients while marketing financial education and travel products for two large direct marketing companies. Keeping up to date with everything available in the fast changing world of internet marketing, requires constant and ongoing education. I participate in numerous internet marketing communities, and as many local businesses have been hurt by the economy, one subject that kept coming up in the internet marketing communities was the fact that most local businesses were not taking advantage of utilizing the internet to help grow their businesses in a way that we know is possible.
While many businesses have websites, the majority of these websites were not designed with increased profits in mind. Beyond that, many of these websites are not even being seen by potential customers.
I decided to take what I know about internet marketing, social marketing, video marketing, automated follow up, and getting the attention of Google as well as the other search engines, to start helping local businesses increase profits while cutting costs. The great thing about many of the strategies we use is that we can help local businesses increase profits without having to invest a lot of money or time in the process. Who doesn’t want to make more money while simultaneously having more time to spend with their families.
While our website name is “Online” Profit Planning, mostly because many of the strategies we utilize either rely on internet technology or were learned and initially put to practice online, our plans include offline strategies as well. We are all about helping every client maximize profits with the least amount of capital (starting from zero) and the least amount of time commitment.
We want to help you to reclaim “ownership” of your business…and move away from the current reality of too many “owners” where an apt description is that Your BUSINESS OWNS You!
Our services are custom tailored to the specific needs and budgets of our individual clients. Some basic services include:
- 1) set up of reasonably priced websites specifically configured for local search engine optimization for free website traffic;
- 2) analysis and redesign of existing websites to incorporate profit producing direct response marketing, brand building, automated customer followup and more (one simple change to your existing website can start generating business in one day);
- 3) creation and management of automated online newsletters for optimal client retention and increase in per client revenues;
- 4) planning and implementation of free online marketing exposure for your business;
- 5) website monetization strategies;
- 6) Comprehensive online marketing plans including free and paid marketing, complete with tracking to allow you to see what actions are producing results.
Our initial focus is on providing our clients with a cohesive properly laid out online marketing blueprint.
Our mission: To Provide Ordinary Local Businesses With A Cohesive Plan for Extraordinary Profits.
We are determined to contribute our online marketing and direct response marketing expertise to stop the current tide of business failures, which we KNOW can be quickly stemmed with proper utilization of the internet. We provide detailed online blueprints that are easily in the financial reach of any small business.
We provide our clients with kick ass profit exploding marketing plans that will push our clients towards record breaking profits, using specific direct response marketing strategies previously reserved for companies with infomercial sized budgets, so that ordinary businesses can start seeing extraordinary profits.
Who Can Benefit From Our Services:
If you have a small business and do not yet have an online presence…
If you have a website, but are not ecstatic about how your current website and marketing plan has brought you huge and measurable increases in profits…
If you have always hoped that one day you would be in the right place at the right time…buying Microsoft when nobody knew what that was…that time is right now.
THE INTERNET IS ABOUT TO ENTER ITS NEXT PHASE
AS SAAVY BUSINESS OWNERS BEGIN TO HARNESS THE INTERNET TO DOMINATE THEIR COMPETITION!
SOME BUSINESSES WILL SEE ALMOST UNBELIEVABLE BREATH TAKING PROFITS DESPITE THE CURRENT ECONOMY
WHILE THOSE WHO WAIT ON THE SIDELINES WILL SUFFER.
Why We Got Started In This Business:
Even today, when it is clear that most consumers are using the internet to begin their search for everything, many small businesses still do not have any internet presence.
Not long ago, the cost of building a small business website was prohibitively expensive for most businesses.
Add to that…most websites, whether they cost $5000 or $50,000…were not designed for profits.
The huge majority of small business websites that exist online today, were created by web designers with little to no understanding of marketing in general, and even less understanding of the truly awe inspiring profit potential of direct response online marketing.
These websites, while young in years, are dinosaurs in the face of the fast paced changing internet landscape.
Its nobody’s fault. When the concept of traditional businesses having a place to live online by virtue of a business website was conceived, few could forsee the current landscape where there are not only multiple computers in every home, but it is becoming commonplace for the majority of consumers to have mobil internet access.
Those early websites were designed with two things in mind: looking good and specific functions.
Today, for any business to survive, much less thrive….it is essential that they have an online presence which is specifically optimized for marketing and profits.
The reality is that most small business websites do not accomplish this. We were concerned by the increasingly every day news of continued business failures, and are determined to provide these services at prices most businesses can afford.
You can call us at (973) 771-5351 or send an email to set up a free 30 minute consultation where we can show you how we can help you maximize your profits while lowering your current marketing expenses.